Print Logic Sponsors New Brighton Pride 2024: A Celebration of Diversity, Unity, and Fun
On August 31st, 2024, we proudly sponsored the highly anticipated New Brighton Pride, an event that brought together the local community for a spectacular celebration of diversity, inclusion, and love. Held in the vibrant Victoria Quarter of New Brighton, this event marked another milestone in our ongoing commitment to supporting local events and promoting social equality.
Organised by our very own service engineer, Dan Smith, the day was packed with vibrant performances, family-friendly activities, and an incredible turnout of local businesses and community members. The weather was perfect, with the sun shining brightly as if nature itself was celebrating the spirit of inclusivity, joy, and unity.
Print Logic’s Role in the Event
As a business deeply rooted in the community, we were honoured to be the official sponsor of New Brighton Pride 2024, known for our expertise in providing top-tier photocopiers, plotters, shredders and more. We embraced the opportunity to give back to the community that has supported our success. While our day-to-day operations focus on serving businesses across the UK with photocopier solutions from leading brands like Sharp, Lexmark, and Xerox, this event allowed us to make a different kind of impact; one that celebrated inclusivity, diversity, and unity.
Dan Smith, the mastermind behind Print Logic’s involvement in the sponsorship, took on the responsibility of organising our participation. His dedication was evident throughout the day, as our team took centre stage, demonstrating the supportive role that businesses can play in their communities. Smith, as a service engineer at Print Logic, exemplifies the importance of community-focused efforts and the personal touch that comes from local engagement.
We have always been committed to the communities we serve. Our sponsorship of New Brighton Pride 2024 reflected our core belief that businesses should not only serve their customers but also contribute to the fabric of the communities that support them. By sponsoring this event, we showcased our values beyond providing essential office equipment — it underscored the importance of inclusivity, representation, and community spirit.
The Print Logic Team: Key Members in Attendance
The presence of several key members of our Print Logic family made the day even more special, allowing them to connect with the community and support the event in person. This personal involvement demonstrated our commitment to fostering real connections and contributing to local causes.
- Paul Edwards, the Managing Director of Print Logic, attended the event with his usual charisma. Known for being heavily involved in our sales efforts, Paul took this day as an opportunity to step outside the business realm and immerse himself in the festivities. He spent much of his time mingling with the community, exchanging stories, and learning how our sponsorship had positively impacted the event. This kind of hands-on involvement from our leadership highlights the personal investment that we have in the local area.
- Jonathan Lee, Print Logic’s General Manager, who is responsible for running the business on a day-to-day basis, also attended the event with his family. One of the day’s most memorable moments involved Jonathan’s daughter, Sophie, who cheekily covered her father in silly string, much to the delight of onlookers. This humorous moment captured the family-friendly nature of the event and illustrated the sense of playfulness and joy that permeated the day.
- Niamh Jones, Operations Controller at Print Logic, was another key member of our team in attendance. Niamh, who oversees many of the critical business processes that keep us running smoothly, took the time to enjoy the festivities with her colleagues, offering her support to both the community and the team.
- Mandy Moreton and Beth Hill, both essential members of our Print Logic team, brought an infectious energy to the event. Mandy, a scheduler, and Beth, an account manager, both took active roles in engaging with attendees, spreading joy and representing the company with pride. Beth, in particular, became one of the highlights of the day when she boldly took to the stage for an impromptu dance performance. Her spontaneous routine quickly transformed into a full-blown dance party as several attendees joined her, embodying the spirit of fun and freedom that the event was all about.
- Sarah Stain and Josh Bartlett, two additional members of our Print Logic team, also made appearances, showing their support for the event and enjoying the day alongside their colleagues. Josh, who works in the tech department and handles many photocopier-related technical issues for us, brought along a very special guest — his daughter, Tilly, who holds the playful and prestigious title of “Head of Unicorn Operations” at Print Logic. Tilly, with her bright energy and imaginative spirit, spread joy throughout the event, making sure everyone had a smile on their face.
A Day to Remember: Highlights of New Brighton Pride 2024
One of the funniest and most heartwarming moments of the day involved Jonathan Lee’s daughter, Sophie, who delighted the crowd by playfully covering her father in silly string. The entire audience burst into laughter as Jonathan, ever the good sport, pretended to be dismayed by the playful attack. This spontaneous act not only added to the family-friendly atmosphere of the event but also showed the lighter side of our leadership. The willingness of team members to join in the fun highlighted the genuine camaraderie that exists within our team.
Another unforgettable highlight of the day was Beth Hill’s stage performance. What began as a playful dare from her colleagues quickly transformed into a full-on dance routine. As Beth let loose and embraced the music, her infectious energy soon had other attendees joining her on stage. The crowd erupted in cheers, and the stage quickly became the focal point of a spontaneous dance party. Beth’s boldness and joy embodied the spirit of the event — one that was all about inclusivity, fun, and breaking down barriers.
Aside from these personal highlights, the event itself was filled with activities for all ages. From face painting and food stalls to live music and local business showcases, there was something for everyone to enjoy. Several local businesses in the Victoria Quarter set up booths to showcase their services and products, and we were thrilled to see so many community members coming out to support small enterprises.
Supporting Local Businesses
One of the primary goals of New Brighton Pride was to shine a spotlight on the local businesses that make up the heart of the community. The Victoria Quarter, with its charming mix of independent shops and cafes, served as the perfect backdrop for this celebration of diversity and inclusion. We have always been an advocate for supporting local businesses, and this event aligned perfectly with our broader philosophy of community engagement and social responsibility.
Our sponsorship of the event provided an excellent opportunity for local businesses to gain visibility and connect with the community. Many of these businesses set up stalls and participated in the activities, helping to create a thriving, community-driven atmosphere. We thrive on supporting business customers across the UK by supplying photocopiers and other essential office equipment, we were proud to see the local economy benefiting from the event.
By contributing to the success of New Brighton Pride, we reinforced our commitment to fostering meaningful relationships with local businesses. Sponsoring events like these helps us strengthen our ties with the community and promote a message of support for small enterprises, many of which play a crucial role in the local economy. Whether it’s providing high-quality photocopiers, plotters, or shredders, or supporting local initiatives, we are dedicated to making a positive impact on the businesses and people it serves.
The Community Impact
New Brighton Pride 2024 was more than just a fun day out — it was a powerful reminder of the importance of inclusivity and community. For many attendees, the event provided a safe space to celebrate their identities, feel a sense of belonging, and connect with others who share similar values. We were honoured to be part of this important occasion, especially given the positive impact it had on the local area.
The event also drew in families from all around, creating an inclusive environment where everyone, regardless of age, gender, or background, felt welcome. The vibrant rainbow decorations, inclusive signage, and diverse entertainment options ensured that there was something for everyone — much like our broad range of photocopier services catering to various business needs.
The sense of unity and celebration only grew stronger as the day progressed. The laughter, music, and dancing that echoed through the Victoria Quarter were testaments to the success of the event and the power of community-driven celebrations. Supporting local businesses and community events goes hand-in-hand with our approach to providing the best photocopier solutions for companies large and small.
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